Promotion & Development committée

Här följer några noter av dagens möte på blandade språk 😉

Kommittemedlemmar:
Ordf. Thomas Nilsson

Fabrizio Pirina, vice-chairman
Stratis Andreadis
Steve Benjamin
Thomas Blixt
Dobbs Davis
Willem Ellemeet
Zoran Grubiša
Piret Salmistu

2024 Committee Report

Presentation of the 2024 report
– Report to World Sailing, soon ready, link will be here.

Web Report
– New web page works well and now the analysis tools are up and running and figures are promising.
700000 hits last 12 months.

Social Media Report
Piret ran through the social media and some particulars were:
– Facebook – 9400 followers, Instagram 21100 follovers
– Lots of views on the videos on YouTube

US report
– Busy year thanks to the worlds.
– Multiple measurement seminars
– Great interest in the Worlds
– Grown from 116 certificates in 2016 to 1000+ certs in 2024

Reports to be linked in due time…

Review of Ongoing Work and Projects

Weather Routing Scoring, evaluation.
– 20 races scored using WRS including multiple championships. 25 other races ”shadow” scored.
– In no race of those did the WRS give a worse result than the APH in terms of predicted time.
Q from Steve Benjamin about whether there is a discussion to possibly throw out the WRS numbers if the weather routing prediction is missing out a lot. The following discussion concluded that the WRS system should never be able to be thrown out after the race start but needs to be better marketed and explained to the sailors.

Discussion of current projects in progress

Existing initiatives and areas of improvement

  • Proposed Marketing and Promotion Activities for 2025

Presentation of the proposed marketing and promotion activities for the upcoming year

  • Updates on the Marketing Plan

Current status of the marketing plan and key updates

ORC Sportboat European Championship 2025 – Torbole
Discussion on how to gather more sportsboats to championships. Talks to gather a working party to cater better for the sportsboats.